First Lady continues push for better children’s nutrition options

by OptimediaLabs on March 1, 2013

The nation's first lady, Michelle Obama first began her campaign to stop the growing trend of childhood obesity three years ago. While some supermarkets and movie theaters are hesitant to provide different food labels, the "Let's Move" program continues to grow in strength and positive results are being seen.

In an interview with SiriusXM host B. Smith last week, Obama said that the trend lines and data are finally starting to show improvements being made when it comes to children's nutritional intake and overall health.

"We've been spending a lot of time educating and re-educating families and kids on how to eat, what to eat, how much exercise to get and how to do it in a way that doesn't completely disrupt someone's life."

A recent Associated Press-NORC Center for Public Affairs Research poll showed that 83 percent favor government-issued nutritional guidelines and information about diet and exercise. Additionally, 70 percent favor having restaurants put calorie counts on menus.

Wal-Mart, the nationwide retail giant has agreed to work with the Food and Drug Administration's recent push for better food labels. In addition to taking care to design custom labels that offer consumers more nutritional information, Wal-Mart said it would cut sodium and added sugars by 25 percent and 10 percent, respectively, by 2015.

Leslie Dach, an executive vice president for the superstore, Newsmax Health that sodium in packaged bread has been cut by 13 percent, and added sugar in refrigerated flavored milk – a popular drink among kids – has been cut by more than 17 percent.

Any food or drink company would be wise to follow suit in providing as much nutritional information as possible to shoppers. Using a Primera LX900 color label printer can help create professional labels that are nutritionally accurate and eye-catching.

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